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DIAGEO Q3 FY26: North America Is Still the Problem. The Rest of the Business Is Not.

Diageo reported Q3 FY26 organic net sales growth of +0.3% on 6 May 2026 – the first positive organic quarter of fiscal year 2026. The number is small. The context makes it significant, and also complicated.

Q1 FY26 was flat at 0.0%. Q2 FY26 declined 5.2%. The first half combined to -2.8% organic. Q3 at +0.3% represents an inflection – the business has returned to positive territory at the group level for the first time this fiscal year. The trajectory matters. But so does what drove the inflection, what is still broken, and what the August Strategy Update must resolve before the recovery can be judged as real rather than arithmetic.

“We are pleased with the strong growth across Europe, LAC and Africa. North America remains our biggest challenge, where market conditions are soft and our offer needs to be more competitive. Actions are already underway to address this. Progress on the re-design of our new strategy and the shaping of a more competitive operating framework is well underway. We are on track to share a Strategy Update with shareholders alongside our fiscal 26 full-year results on 6 August 2026.”

Sir Dave Lewis, CEO, Diageo – Q3 FY26 Trading Statement, 6 May 2026

What the quarterly trajectory actually shows

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