The Founders Who Built NÜTRL Have Backed Los Sundays Tequila. The Bet Is on the Same White Space They Saw in RTD a Decade Ago.

me&brands, the beverage alcohol investment platform founded by Paul and Melissa Meehan – the founders behind NÜTRL Vodka Soda – has announced a strategic investment in Los Sundays Tequila, a California-based tequila brand recording 125% last-twelve-months volume growth in the United States. The investment was announced on 24 June 2026 and includes me&brands leading the brand’s planned expansion into Canada alongside a new Tequila Soda RTD launch.