Data Tells You What Happened. Strategy Requires Knowing What Comes Next: A Conversation with Stefano Di Napoli, Consumer Products Growth Strategy

Stefano Di Napoli has spent the past decade or so at the intersection of strategy consulting and the food and beverage industry. He starts with numbers. But his central argument is about what the numbers cannot tell you – and why the companies that rely on them most heavily are often the ones least equipped for what comes next.

The Shift Nobody Talks About Clearly

The most visible change in how consumer goods companies think about growth, in Stefano’s view, is the shift in pricing strategy from an afterthought to a central discipline.